The comprehensive guide to successful conferences and meetings

Abstract: This book is a step-by-step guide to planning productive conferences and meetings. The authors begin with a discussion of conferences and meetings, including definitions of terms commonly used in the planning process. Next, each aspect of designing a conference is presented. Included are the following topics: site selection, meeting rooms, speakers, audiovisuals, food and beverage events, exhibits, marketing, public relations, transportation, entertainment, budgeting, registration, and program books. The authors conclude with chapters on evaluation, conduting the conference, and resources for those who plan conferences and meetings. Each chapter begins with a checklist of items which should be considered in that particular step of the process and then addresses each of the items on the checklist in more detail.