Crisis management in the age of social media

Crisis management in the age of social media

by Louis Capozzi

Part of 2013 digital library

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About
Social media has fundamentally changed the contract between institutions and their publics. Today, people expect a conversation, not a one-way diatribe. That, combined with the speed of the Internet, changes the game for anticipating, managing and ultimately avoiding a crisis. This book explores the challenges of managing crises in the age of social media.

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