Frank Bettger's How I Raised Myself from Failure to Success in Selling

Frank Bettger's How I Raised Myself from Failure to Success in Selling

A modern-day interpretation of a self-help classic

by Karen McCreadie

128 pages· 2010· ISBN 9781908189585

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Karen McCreadie’s brilliant interpretation of Frank Bettger’s How I Raised Myself from Failure to Success in Selling illustrates the principles of Bettger’s insights into selling with modern examples, to enable twenty-first century readers to emulate Bettger and become sales legends.

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