Obtaining and Retaining Customers - Part I Customer Acquisition

Obtaining and Retaining Customers - Part I Customer Acquisition

by Andrew Whalley

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At the heart of this book is the belief that to survive and prosper in today’s competitive environment, irrespective of the type of business concerned, a focus on the needs of the customers is paramount – if customer don’t get what they want, they go elsewhere and with the contemporary digital environment, going elsewhere has never been easier to do. You can download the book for free via the link below.

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