Emotional Digital

Emotional Digital

by Sybille Schlaich

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About
"The rise and rise of a new media has brought about a revolution in graphic expression, primarily through typography. With a relatively basic desktop computer and access to the Internet, today independent designers can produce and distribute fonts around the world. While countless books provide showcases for the latest typographic design, Emotional Digital is the first to document the latest typefaces presented by the designers who created them. Invited to submit their best printed media, the fifty most influential international foundries reveal an incredibly wide spectrum of work - from brochures and flyers to postcards, type-specimen books and posters - that shows just how expressive and personal type can be." BOOK JACKET.

Discussion questions for Emotional Digital

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  1. 1

    How has your personal relationship with digital typography and fonts evolved as personal computers and the internet have become more central to daily life?

  2. 2

    The book highlights how independent designers can now produce and distribute fonts globally from a basic desktop; how has this democratization of design tools changed the visual landscape of our world?

  3. 3

    In what ways do typefaces carry emotional resonance or personality, and can you name a specific font that immediately evokes a certain mood or feeling for you?

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