グロースハック
予算ゼロでビジネスを急成長させるエンジン
by 梅木雄平
157 pages· 2014· ISBN 9784800720054
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「金」ではなく「知恵」を使ったユーザー獲得。データを起点にした地道な改善プロセスと、大胆な発想の転換がサービス/プロダクトを爆発的成長に導く。国内グロースハックの成功事例を徹底取材!
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