Free Marketing
101 Low and No-Cost Ways to Grow Your Business, Online and Off
by Jim Cockrum
352 pages· 2011· ISBN 9781118034712
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Outlines more than 100 ideas for helping a small business to generate new revenue with little or no marketing budgets, profiling a range of Internet and offline options including using top customers as an unpaid sales force, creating simple YouTube videos and holding publicity-based eBay auctions.
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