Product Leadership

Product Leadership

by Robert G. Cooper

1998

Browse books you can read free on Readfeed

No club is reading this yet — be the first to start one

1 readers worldwide want to read this book

Start a club free
About
In Product Leadership, Robert Cooper reveals the winners' secrets, and offers managers an invaluable resource to help implement and oversee systematic high-quality new product processes; develop new product strategies; manage product portfolios; determine which products to kill and which to back with resources; and foster ingenuity to outperform the competition. Showcasing examples from the winners, Cooper demonstrates that it takes a commitment from all managers, including marketing, finance, R&D, and HR, to triumph over the competition and become a leader in the new products war.

Discuss Product Leadership with other readers

Join or start a book club for Product Leadership on Readfeed. Live chat, shared reading progress, and AI discussion questions — free to get started.

Frequently asked questions

How do I join a book club for Product Leadership?

Sign up free on Readfeed, then browse public clubs or start your own club with Product Leadership as the current read. Invite friends with a share link and discuss together with live chat and AI discussion questions.

Can I discuss Product Leadership with other readers online?

Yes. Readfeed book clubs let you chat live, share progress, and join discussions about Product Leadership with readers worldwide — whether your club is virtual, in-person, or hybrid.

Is Readfeed free?

Yes. Creating an account and joining book clubs is free. Sign up to find readers who love the same books and start discussing today.