Global Future

"Look at any list of truly global companies - those with integrated management and operations across multiple borders - and one notes that Asian companies are sorely underrepresented. Notwithstanding the early internationalization successes of Japanese and Korean conglomerates and the more recent international forays by Chinese companies, one must recognize that much of the promise of Asian multinationals leading a "Pacific Century" has yet to be realized." "Global Future: The Next Challenge for Asian Business is a direct response to the growing ambitions of Asian companies to go global and the rising pressure on them to internationalize. Advancements in technology, industry changes, and political shifts have fundamentally reshaped the structure of competition, thus challenging the traditional strengths of Asian companies."--Jacket.