Making Dough

Making Dough

The 12 Secret Ingredients of Krispy Kreme's Sweet Success

by Kirk Kazanjian, Amy Joyner

222 pages· 2004· ISBN 9780471432098
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About
Retraces the rise to prominence of Krispy Kreme Doughnuts, from its origins in the Great Depression to its ascension to the status of international icon, using interviews to sketch a picture of the company's successful strategy.

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