Wireless Marketing

Wireless Marketing

by Robert A. Steuernagel

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"Written by industry insider and bestselling author Robert Steuernagel, this book offers a complete set of marketing techniques that can substantially influence your company's bottom line. Whether you are in marketing and sales or a service engineer, working for cellular carriers or other wireless phone services - you'll get practical, nontechnical, step-by-step advice tailored to this rapidly expanding market."--BOOK JACKET.

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