Commerce international
About
Manuel de niveau collégial qui aborde les facettes aussi bien logistiques qui financières, juridiques ou économiques du commerce international. Onze chapitres : introduction; notions politiques et juridiques; évalutation de la capacité d'exporter et étude de marché; marketing international; réseaux de commercialisation et de distribution; douanes; incoterms; transport international de marchandises; assurance transport; prix à l'exportation; paiement, financement et risques financiers. Exposé très clair avec présentation des objectifs, résumés, exercices. Des exercices additionnels et divers documents annexes sont disponibles sur le site web. [SDM].
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