
Ru he shuo ke hu cai hui ting zen yang ting ke hu cai ken shuo
by Zhang yan
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Discussion questions for Ru he shuo ke hu cai hui ting zen yang ting ke hu cai ken shuo
Bring these to your book club — or discuss them with readers on Readfeed.
- 1
How does the premise that "sales is about speaking human to humans and ghost to ghosts" shift your perspective on traditional, scripted sales pitches?
- 2
In what ways can "speechlessness" or thoughtful silence sometimes be more powerful than eloquence or a quick tongue in building trust?
- 3
The book suggests that 95% of customers only trust an "expert." How do you define expertise in your own field, and how can professionals establish that credibility authentically?
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