The Complete Idiot's Guide to Power Words

In this high-tech, instant-communication world, communication should be easy. Not so! In fact, messages can often become diluted because most people's writing and language skills aren't what they used to be. Studies suggest that many people today have a tougher time relating to each other, and in fact technology may be to blame. But the good news is that it's possible to recognize the situation, adapt to it, and learn the 'power words' and phrases that can push through today's communication clutter to set one's self apart from others-and have a much easier time getting their way. The Complete Idiot's Guide® to Power Wordsshows readers how to do just this. This book provides forceful-but not pushy-words and phrases that offer punch to a conversation, letter, e-mail, instant message, or text message. It supplies verbal expressions and replies that will help readers cut through today's muddle of words and misunderstandings to be more assertive, and to impress and inspire (but not intimidate) others. When necessary, these phrases will also help readers change direction correctly and confidently. There's more to effective communication than simply having a healthy vocabulary or the gift of gab. In this book, author Scott Snair provides: Words that clearly define how it's possible to fill an important need Phrases that get attention in a world saturated with attention-getters Statements that get to the point quickly and effectively Expressions that work to convince others Words that lower the opponent's defenses Rogerian phrases to gain support Thoughts that concede the point but set up the ultimate win Phrases that help keep arguments simple. Useful, hidden devices within words. Knowing how to use the right words-and use them well-has unlimited benefits, and not knowing how to use them keeps things out of your reach. In this world of insecurity, poor social skills, short attention spans, and high-paced, high-volume transmission of irrelevances, the gift of understanding these power words and phrases will give readers the advantage.