Breakthrough

Breakthrough

How Great Companies Set Outrageous Objectives and Achieve Them

by Bill Davidson

244 pages· 2004· ISBN 9780471477402

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Breakthrough will help executives lead their teams topeerless, unsurpassed performance by helping them define a grandgoal and engage the organization to pursue and achieve that goal,no matter how difficult the challenge seems. Based on a ten-yearlandmark study of more than seventy bold, breakthrough companiessuch as IBM, Dayton-Hudson, Progressive Insurance, EMC, AmericanStandard, Charles Schwab, and Dell Computer, the book shows howthese remarkable companies adopted outrageous objectives and thendid what it takes to achieve remarkable results.

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