Marketing 4.0

Marketing 4.0

Der Leitfaden für das Marketing der Zukunft

by Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

215 pages· 2017· ISBN 9783593507637

Browse books you can read free on Readfeed

No club is reading this yet — be the first to start one

Start a club free
About
Zeitgemäßes Marketing: digital statt traditionell Geschrieben von den weltweit führenden Marketingkoryphäen, beantwortet dieses Buch alle Fragen zu gelingendem Marketing im Zeitalter von Vernetzung und Digitalisierung. Es zeigt unter anderem, o wie man nach den neuen Regeln des Marketings spielt, o wie man WOW-Momente kreiert, die positive Aufmerksamkeit erregen, o wie man einen loyalen Kundenstamm aufbaut. Das unverzichtbare Rüstzeug für die Zukunft Ihres Unternehmens!

Discuss Marketing 4.0 with other readers

Join or start a book club for Marketing 4.0 on Readfeed. Live chat, shared reading progress, and AI discussion questions — free to get started.

Frequently asked questions

How do I join a book club for Marketing 4.0?

Sign up free on Readfeed, then browse public clubs or start your own club with Marketing 4.0 as the current read. Invite friends with a share link and discuss together with live chat and AI discussion questions.

Can I discuss Marketing 4.0 with other readers online?

Yes. Readfeed book clubs let you chat live, share progress, and join discussions about Marketing 4.0 with readers worldwide — whether your club is virtual, in-person, or hybrid.

Is Readfeed free?

Yes. Creating an account and joining book clubs is free. Sign up to find readers who love the same books and start discussing today.