Bernar Nahum

Bernar Nahum

A Pioneer of Turkey's Automotive Industry

by Adrian Streather

374 pages· 2011· ISBN 9789944424851
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About
Turkey's current booming automobile industry was carved out of the ashes of a ruined empire. Bernar Nahum, a driving force in this industrial transformation, was determined to make Turkey a "producer," rather than just an assembler or seller of cars. The relations he forged with giant world industries—especially the Ford Motor Company—are fascinating and insightful, opening a window not only into how the "developed" West viewed the East, but also into early attempts at globalization.

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