Times Square style

"Times Square Style is a visual compendium of the energy and dazzle and glamour that made the Great White Way the most famous (and notorious) place in America's most famous (and notorious) city. From Ziegfeld's Follies and George White's Scandals to titanic signs with screaming type - Drink Pepsi! Smoke Camels! Good to the Last Drop! - to burlesques with dancing girls in short, short skirts, this book brings to colorful life a trove of arcane, lost, and otherwise forgotten promotions, signs, flyers, programs, posters, records, napkins, advertisements, billboards, and other works of ephemera large and small." "Times Square Style is published on the centennial anniversary of this defining American place, and allows us to look back with nostalgic fondness on all of its irrational exhuberance."--Jacket.