Why Plans Fail: Cognitive Bias, Decision Making, and Your Business (Modus Cooperandi Mememachine Series Book 1)

Business runs on decisions. Recently, we've discovered that people aren't the great decision makers we thought they were.

Business relies on estimates, plans, and projections - and we all know how accurate they tend to be. Careers are made, careers are broken based on accurate estimation and planning.

But what if the successes and failures of these projects were not based on the prowess of those making the plans? What if success or failure were more often the result of a more complex set of events?

Why Plans Fail directly addresses our ability of to plan, to forecast, and to make decisions.

Written by Jim Benson, an urban planner, software developer, and business owner who has planned and built everything from small software projects, to houses, to urban freeway systems - Why Plans Fail is told by someone with much skin in the estimation and planning game.

This short work is the first in the Modus Cooperandi Mememachine series - which looks specifically at underlying issues that directly impact the success of teams, companies, and individuals. The Mememachine series is meant to start conversations and advance discussion.