Fashion Buying and Merchandising

Fashion Buying and Merchandising

From Mass-Market to Luxury Retail

by Miguel Hebrero

208 pages· 2015· ISBN 9781517632946

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About
We take you on a journey from concept to runway to rack. We pull back the veil and reveal the complexities and demands of a fashion organization from the view of a buyer or merchandiser. This includes exploration of a buyer's challenging role and the rich, analytical role of a merchandiser.

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