La communication politique

La communication politique

by Christian Delporte

Book 14 of La petite bédéthèque des savoirs --

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"Établie dans ses grandes règles il y a plus d'un demi-siècle aux États-Unis, la communication politique ne concerne pas seulement les candidats à une élection ou leurs conseillers : il s'agit en réalité d'un jeu à trois parfaitement consenti entre les hommes politiques, les médias et l'opinion publique. Car au fond, la communication politique est avant tout un espace d'échanges."--Page 4 of cover.

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