Vad gör en art director?

Vad gör en art director?

by Rebecka Tarschys

256 pages· 2006· ISBN 9789178432
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Så vad gör en art director? Många tänker sig kanske att det finns enkla svar. Att ad-yrket enbart handlar om reklam. Men som vi ser i den här boken, ursprungligen initierad av Lars Hall, är verkligheten mera komplex. Oavsett om du håller i en bok, dricker en läsk, ser en film eller bläddrar i en tidning så kan man utgå från att resultatet påverkats av en ad.

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