Methoden einer Marketing-Planung Marketing-Methodik II

Methoden einer Marketing-Planung Marketing-Methodik II

by Christopher Zerres

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Die vier ebooks Marketing-Methodik I bis IV stellen eine Einheit dar. Während Marketing-Methodik I eine Einführung in den Gegenstand liefert mit ergänzenden Artikeln zum nachhaltigen Marketing und zur Marketingethik, bietet Marketing-Methodik II eine breite Übersicht über die wichtigsten Techniken einer Marketingplanung und Marketing-Methodik III über die entsprechenden Controllinginstrumente eines Marketing. You can download the book via the link below.

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