Internet Marketing for small business owners: finding the right online platform for your business

Internet Marketing for small business owners: finding the right online platform for your business

by Odolena Kostova

21 pages· 2017

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About
This book will help you get started with some of the most popular internet advertising platforms like Google Search and Display Network, Facebook ads, YouTube and Gmail ads.
The book contains a lot of links to more detailed articles, I have written on all the subjects. All the content is created from my experience with the Google Digital Garage initiative and later in my job as a Digital Marketing Manager.
It is divided in chapters according to a platform. Every platform has a subsection with Pros &Cons and How much will you pay? I have also included glossaries with some of the most important terms.

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