A Complaint is a Gift

A Complaint is a Gift

Using Customer Feedback as a Strategic Tool

by Janelle Barlow, Claus Møller

222 pages· 1996· ISBN 9781881052814

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Two business experts explain how to use customer complaints as a valuable feedback resource to overcome customer dissatisfaction, increase communication, expand customer loyalty, find solutions to problems, and more. Original. $50,000 first printing. Tour. IP.

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