How to Master the Art of Selling
by Tom Hopkins
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Now, in this fully updated and revised edition of the million copy seller, Hopkins shows how you can succeed in the profession of selling. Learn:
- How to create the perfect selling climate
- Specific questions and tie-downs
- Referral and non referral prospecting
- How to "sell" the most important people you know
- Effective phone techniques
- How to finesse the first meeting
- How to handle objections and what to do when you hear the word "no"
- How to test different closes and master sixteen powerful closes
- How to plan for greatest selling impact
- And he shows you how his great selling techniques can be yours!
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