The Ultimate Marketing Handbook for Small Businesses

The Ultimate Marketing Handbook for Small Businesses

by Sheila Welborn

112 pages· 2017· ISBN 9781520888927
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This book is for the entrepreneur. "The Ultimate Marketing Handbook for Small Businesses" is built around the platform of boutique wineries and progresses to a basic advertising campaign that can be applied to almost any small business. Just substitute your chosen business in place of “boutique winery” and you should get the general idea. The wine industry, however, will likely require a longer period of time and considerable investment capital before the first product reaches the consumer. Starting a business is only the beginning. Its survival depends on marketing. "The Ultimate Marketing Handbook for Small Businesses" is an easy and enjoyable read to help you along the journey.

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