
Startup Evolution Curve From Idea to Profitable and Scalable Business: Startup Marketing Manual
by Dr. Donatas Jonikas
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Shows The Way
Donatas Jonikas (PhD) provides clear and actionable guidelines for what to do next if you want to transform your innovative ideas into profitable and scalable startup business:
- What should be done and why it is needed
- Actionable steps how to start a startup
- Examples from real case startups
- References for further reading
- Templates and swipe files for download
This step-by-step guide is designed for people who don't have time and want to take action right now. If this describes you, here is how you should use this book:
- Choose one of the five startup development stages you are currently most interested in
- Review the topics to get of what should be done in that stage
- Review the "how to do it" infographic at the beginning of the topic and follow the instructions
The concept of Startup Evolution Curve has five stages with seven lessons (or tasks to be done) in each. This is a comprehensive manual with 35 lessons on startup marketing strategy and implementation that expands the lean startup methodology by covering:
- Feasibility study
- Hypotheses and experiments
- Fundraising
- Product launch
- Growth hacking
- 20 templates and swipe files for download
- Online video course on how to create an irresistible offer (growth hack #1)
- Invitation to join the group of like-minded startup entrepreneurs
Having even great startup business ideas is not enough anymore. All startup ideas need verification from the market and this is one of the most comprehensive marketing books explaining how to do that. Startup Evolution Curve goes beyond the lean startup, minimal viable product and customer development concepts and provides clear, easy to follow instructions on building an innovative start up business.
WARNING: it's dangerous to focus on startup growth hacking until you've implemented core steps from this marketing manual on how to start a startup!
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